People throw around the word 'METRICS' a great deal.
The problem is....in about 50-percent of society, if you utter it....they immediately think of the European measurement system, and they shut-down completely on comprehending the next 30 seconds of chatter. (Some reaction they developed in the 6th grade).
"Bro, by all metrics, President Trump's ear should have a gnarly scar! Dude!"
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