The Busch family who used to own Bud-Light....spoke up this week that they'd like to work up a deal to buy Bud-Light back.
How this would work? Unknown.
The original sale? $52-billion. Yeah, with a B. That was in 2008.
Value lost? I would suggest that it's a minimum of $5-billion gone.
The family cost here? I would imagine that in present day sales and value....maybe they'd offer $35-billion....to see how AB InBev would react.
But how to fix this? If I were the Busch family....I'd arrange a 60-second commercial.
There would be some James Jones-like voice.....'Before woke, we were a kinder, more patient society, with a different sense of reality'.
Then I'd have Roseanne Barr, Jay Leno, Adam Sandler, Pat Sajack, Vanna White, and maybe five or six others.....sitting at a bar-b-q table.
I'd ease into some Appalachian Mountain music...where your heart breaks...because storms come up and shook things up. But if you got the right view...you stand up and shake off the problems.
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